An ice-breaker in new conversations: Hi XX, came across your equestrian arena when I travelled in xx last week and it looked like a really nice venue. Just wanted to reach out and say hi, and thought you might like this piece of content: from an arena near you who just upgraded their arena with the help of our irrigation and drainage system.
To follow up with cold leads: Hi XX, I just wanted to follow up on my last e-mail regarding xx. Thought I would also share this piece of content with you about XX: .
Product pages. Any of these pages can be sent as is to a customer:
Vertical/prospect-specific landing pages
Research papers
- LCA - Capillary Hydroponics: https://www.capillaryflow.com/reports/capillary-hydroponics-lca-carbon-footprint-analysis
- Capillary Material - Environmental footprint report: https://www.capillaryflow.com/reports/capillary-material-carbon-footprint-analysis
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Here we write interesting pieces on recent installations, company announcements, and other things regarding our business and products.
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Choose a tag, subject or specific blog you believe will interest the customer. It could be our extended performance guarantee, or anything else.
- Here we collect client testimonials of quotes from customers, videos, and Social Media recognition on products.
- Send a testimonial from a club near someone, or just showcase the whole page.
- Send a case study as is to a customer, or send the whole page with all case studies.
- Can be sent to give an overview of what a project looks like. This makes us look pretty mature as a company, and also help to kill project doubts for clients.
- Video:
- Shows that our solutions are easy to maintain, and that we gladly help them adhere to best practices.
- https://www.capillaryflow.com/guides/capillary-washbox-maintenance-guide
- https://www.capillaryflow.com/guides/equestrian-sand-arenas-maintenance